“Most men would rather deny a hard truth than face it.”
– George R.R. Martin, “A Game of Thrones”
And then there are those who would rather just drink beer; kick back after a long day at work, throw supper on the stove (alright – microwave) and flick on the tube. Like many of you all, that routine helps me survive the five day grind.
When I discovered the television series “Game of Thrones,” my day-to-day routine fell victim to a classic TV micro-addiction. Tearing through episodes like tissue paper, sacrificing sleep and health, I conquered the first two seasons in less than a week (you’re lying if you deny having experienced this).
Needless to say, I’m amped up for season three, and as it turns out I’m not the only one. The fantasy series adapted from the novels by George R. R. Martin is about to get its own series…of beer. In partnership with HBO, Brewery Ommegang of Cooperstown, N.Y. is developing a line of beers inspired by the themes and plotlines of the hit series. Iron Throne, a blonde ale with a bite will debut in tandem with season three this March.
Image source The Washington Post
The ale is meant to reflect the character of the pale, pretentious, nasty little Lannister child who holds the throne.
So what comes next? Inevitably, something steamy, dark and heavy. If you’ve never seen the show, let me help you understand: prevalent themes include sex (incest,) alcohol, war, and a whole lot more medieval sex. Leinhart and HBO are already collaborating on themed beers for future seasons that will tie into character and plot lines.
I like what they’ve got going here… I’m just bitter that the brewery staff gets to watch season three before I do.
Posted by AJ